The Crew at umojawa is offering series of workshops that focus on “Learning the Language of Social Media and Web Development”.  These workshops are specifically designed for small business owners and not for profit support who are new to social networking or are finding it difficult to reach their target audience.

Are you using social media to build an audience or market your services? If you haven’t you’re probably missing out on connecting with new audiences. These workshops will take an advanced look at social media optimization. You will learn best practices for engagement and digital marketing to steer traffic to your website.

Stephanie Jelley, founder and CEO of umojawa and social media enthusiast with more than 10 years of communication experience with Contour Marketing & Media, will lead the series.

Workshop topics are:

1. September 5- “Introduction to Social Media” Learn the basics of social media. Blogs, YouTube and social networks like Facebook, Twitter and Pinterest are just some of the new tools allowing people to share knowledge and organize into groups online. This session will cover basic information about how social media tools such as blogs, wikis, YouTube, Facebook, Twitter and Pinterest are being used. You will also gain pointers and tips to consider about using social media in your business/organization’s communications.  In addition you will review how social media tools have changed and continues to change the landscape of communications.
2. September 12 – “Facebook and LinkedIn for Beginners” will focus on setting up a Facebook account and pages for your small business as well as the importance of a LinkedIn presence creating a profile and network that will enhance your reach.
3. September 19 – ”Twitter Know-How” will cover setting up an account, creating a custom background, tweetiquette, tweeting and getting targeted followers to compliment your business services.
4. September 26-”Building your Business through Better Blogging-An Introduction to WordPress”  There are many uses for blogs.  Blogging is one of the most sought after techniques for driving traffic, increasing revenue, network marketing, advertising, personal uses, branding and much more.

The cost for the workshop is $99 and registration is required as seating is limited. Additional guided assistance available during open workshops Thursday September 13th from 1-4 pm.

Workshops will be held from 10:30 – 12:15 pm and 6:30-8:15 p.m. Wednesdays, September 5-26th at umojawa’s offices which is conveniently located at 515 Valley Street, Suite 2, Maplewood.

For further information or to request reasonable accommodations for disabilities, call 973.762.4488 or email hello@umojawa.com